SEO: The process of relating users to content
Relevance is Key to Search Engine Results
SEO - What does it actually mean?
Many are familiar with the term Search Engine Optimization, meaning getting a website to rank higher in search results. But few know what SEO is actually doing. What are we optimizing? What is a search engine? How does this relate to my business needs? Let’s break this down at the top level.
Search Engines: more than just Google
While Google is a very important search engine it isn’t the only one that we consider when optimizing a website for page ranking. Sites like Bing and Yahoo, while a...