SEO: The process of relating users to content

Relevance is Key to Search Engine Results

SEO - What does it actually mean?

Many are familiar with the term Search Engine Optimization, meaning getting a website to rank higher in search results. But few know what SEO is actually doing. What are we optimizing? What is a search engine? How does this relate to my business needs? Let’s break this down at the top level.

Search Engines: more than just Google

While Google is a very important search engine it isn’t the only one that we consider when optimizing a website for page ranking. Sites like Bing and Yahoo, while a...

Read More


More Than Site Design

More Than Site Design

Digital Marketing Requires the Right Foundation

A truly successful Digital Marketing Campaign extends beyond the campaign itself. The plan of action needs to be integrated into the website framework as well. To build a foundation for results, you must align your business goals with your online presence.  Here are 3 pillars to focus on that will put you on the right path.  

The First Pillar: Site Design | UI/UX

You want a mix of “wow factor” UX (User Experience) and streamlined UI (User Interface). A campaign that leads the user to a well thought out and integrated site will be key to winning, whatever the end...

Read More


A New Year ReSEOlution

1,448 Views

2018 is upon us. Hopefully, this past year was good to you and your organization, thanks in part to your website. If not, now’s the time to figure out what to do moving forward.

What is your approach to Search Engine Optimization? Do you have an official strategy in place? Or are you just taking it day by day? Even if you don’t have a “formal” Search Engine Optimization plan, there are absolutely things you can do to ensure you are giving your website the best shot at the best rankings and providing your customers with a user-friendly site. Here are some of the most basic things you can...

Read More

Leave this field empty
Leave this field empty